Category: hard goods

As People Return To The Office, Here’s How You Can Jump In To Help

It would be a massive understatement to say that the business world as we know it experienced a seismic shift in the past two years. From everyone working in an office to working from homeand now back againa lot of employees feel like they’re on a precarious see-saw. 

As we head toward 2022, still in a pandemic state of mind, work-from-home is shifting into return-to-work (RTW). Whether employees will work in-person part-time or full-time, apparel decorators and distributors should take advantage of this major change. This shift is likely to go on for a while, as some companies are headed back to work now, while others are delaying due to COVID variants.

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Prime Line Spotlight: Pair Your Apparel Sales With Promo Products

Thinking about adding promo products into your shop’s mix? Yes? Now’s the perfect time to get started. 

If you’re already selling decorated apparel, you can become even more of a one-stop shop by adding in-demand promo products into the mix. The main opportunity is to satisfy your customers’ needs,” says JP Hunt, cofounder of InkSoft. “Today’s consumer wants one professional who has a wide product mix to fulfill any branded merchandise marketing campaign. The result of offering a more broad product mix is new revenue opportunities and large average orders.” 

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Do Virtual Shows Benefit You? We Answer Your Top Questions.

Yes, it’s trade show season again, but as no surprise to anyone, everything’s virtual. Trade shows are one of the best ways to set the stage for a solid year for your business, network with your peers, and of course, build relationships with companies that supply decoration pros and promo distributors. 

First, coming up in Q1 2021, there are a few virtual events to check out (and attend):

So with most in-person trade shows and conferences in a holding pattern for now, are you ready to attend these same shows in online venues? We answer the top questions we’ve heard most from distributors, decorators and other industry pros about how to get the most out of cyber shows. Now’s your chance to create a solid alternate plan to reach your contacts, gain product knowledge and network like a pro.

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