There are lots of other distributors and decorators out there, and even websites where your prospects and clients can find decorated apparel to promote their brands. In other words, you’ve got competition. The good news, though, is that if you’re proactive and show up with brand-new apparel styles and solutions for their apparel programs, you’ll become their trusted vendor partner.
Laurie is part of the marketing team for the leading supplier in the industry, alphabroder. During her free time, Laurie likes to ride horses, sail and spend time with her husband and her two children. Reach her at Lprestine@alphabroder.com