The coolest thing about hats is that everyone can use one, and almost everyone loves to wear a high-quality decorated hat. A well-constructed hat (like this new snapback trucker from Pacific Headwear) can earn 3,400 brand impressions over its lifetime, and that’s on the low side. The secret to success is matching the right hat, artwork and decoration type to your client’s company or marketing intention. That’s why we asked four talented decorators to share their most unique headwear creations. You’ll be inspired by laser-engraved leatherette patches, sublimation, direct-to-film transfers, PVC patches, puff embroidery and more on all different types of hats.
Continue reading “See How Top Shops Decorate Headwear Way Beyond the Basics”
Laurie is part of the marketing team for the leading supplier in the industry, alphabroder. During her free time, Laurie likes to ride horses, sail and spend time with her husband and her two children. Reach her at Lprestine@alphabroder.com