Tag: brand

Yes, You Can Hit #NewRevenueGoals With Virtual Selling

2020 might have been the year of the #ZoomCall, but smart decorators are making 2021 the year of #VirtualSelling. Did you know that 62% of salespeople say it’s a challenge for them to sell virtually? Since online selling isn’t going anywhere fast, it’s time to learn the ins and outs of apparel and hard goods selling in cyber space like a pro.

When buyers interact with salespeople in a virtual space, there are four factors that have the biggest sway, the RAIN Group reports, on whether they purchase or not:

  • Leading a comprehensive discovery of their concerns, wants and needs (71%)
  • Showing what’s possible or how to solve a problem (68%)
  • Simply listening (68%)
  • Making the ROI on their purchase crystal clear (68%)

“A big part of virtual selling is building trust,” says Satya Purna, CEO of ZAG Studios. “Take time at the start of the meeting to build rapport, understand what’s going on in their life and build a personal connection—before talking about business.”

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Increase & Sustain Sales With This Killer Marketing Strategy

Bottom Line Up Front:  We’re setting you up for success with pitching and implementing branded merchandise gift, reward, & incentive programs with our partner InkSoft. Not only are they a great way for you to increase your customers’ brand exposure, brand loyalty, and long-term sales — but they’ll also earn you some impressive selling power of your own. 

It’s 2020. Consumers are shopping less, spending less, and getting out of the house less — which means their needs and behaviors have changed. Dramatically. 

So how do your customers stay relevant? How do they keep their brand front of mind, foster their consumer relationships, and somehow manage to build out their brand identity to an even higher degree?

It all comes down to Branded Merchandise – Gift, Reward, and Incentive Programs. 

Also known as? Free swag. 

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5 Wow-Worthy Decoration Techniques to Sell Now

Design credit: A&P Master Images

Bright, chunky embroidery. Full-color prints with detailing you can appreciate even when you’re social distancing. Statement graphics that spell out what we’re all thinking.

For decorated-apparel providers, keeping up with your customers means reimagining your offerings and how you take their experience with you to new heights.

We’ve got five must-have decorating trends that you should pitch to your clients now, whether you’re a decorator or a distributor who sells a lot of promotional apparel. 

These high-profit imprinting techniques will position you as a branding and marketing solutions provider in 2020 and beyond.
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